Tuesday, August 10, 2010

#Motorola, “MOTOBLUR will not be our focus going forward”

After being asked about the future of the MotoBlur brand during Motorola's Q2 2010 earnings call, Dr. Sanjay K. Jha; Co-CEO of Motorola, was quoted saying:

“With MOTOBLUR, we have found that being able to convey the value proposition around MOTOBLUR is not an easy thing to do in a 30-second ad spot. We have decided that we will focus on the value proposition of products and not MOTOBLUR as a brand name in its own right. MOTOBLUR continues to be important and I think you will see increased functionality in MOTOBLUR. This notion of push-Internet is going to be very important to us, but as a brand name, which we make matter in front of consumers as a brand name, I don’t think that’s going to be our focus going forward, but we see the experiences that we deliver is being relevant and differentiating us.”

What do you guys think? Will Motorola start rolling out phones with stock Android? Or just keep it more in the background as others have done? I like the idea of each Maufacturer being able to have their own vision of an Android phone. I also like an idea I heard the other day of making the various Manufactuer UI skins available in the Market for those that like them can still download and enjoy that Maunfactures Android expierience. Let me know what you guys think in the comments!

Motorola, “MOTOBLUR will not be our focus going forward” – Android and Me

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